CASE STUDY

Four Keys to Increasing Market Share for Your Senior Living Organization

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As the commercialization of healthcare has more would-be patients comparing the offerings, ratings, and facilities of medical and care providers, it is increasingly important to deliver patient satisfaction. In a different time and place, patient satisfaction was measured by accessibility – how close is the office, is there someone there to answer the phone?

Now, families and potential clients are looking for more. There are too many options to choose a provider based on proximity and availability. Brent Lang, Chairman and
CEO of Vocera and a member of the Ai2 Advisory Board, believes that the business fundamentals of Southwest Airlines founder, Herb Kelleher, are particularly relevant
to the changing healthcare landscape.

For many years, healthcare focused on the triple aim: better patient experience, lower costs, and higher quality. Lang adds staff resiliency and worker engagement –
which is at its peak when the company’s goal is not just financial sustainability but sustainable in how it serves society and community.

Serving society and the community through superior senior care allows an organization to capture more market share through leadership and quality. So how can your senior living organization deliver exceptional services?

Download the ebook to learn four key ways to become a leader in your market.

Download here

Learn how to build in staff resiliency, capture and retain new clients, improve quality of care with proactive population management, and differentiate from the competition.